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Video: What Everyday People Know About Encryption

“Where the world talks security” was the tagline at this year’s RSA conference where 30,000 IT vendors and technology professionals exchanged ideas about security threats and products. A week later as media headlines continue to report the latest security breaches and privacy debates, it seems the security conversation has extended beyond the aisles of Moscone to the dinner table, spin class and playground. ...

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RSA 2015: Into the Woods: Protecting Our Youth from the Wolves of Cyberspace

When talking cybersecurity, it’s far more common to be thinking about malware than social issues. However during this year’s RSA Conference, information security and child safety crossed paths for a discussion on how to protect children from becoming victims of cybercrime. As technology has gotten increasingly more sophisticated, unfortunately so have the potential threats facing kids. Michael Osborn, chief ...

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RSA 2015: Quantitative Security: Using Moneyball Techniques to Defend Corporate Networks

When Oakland A’s General Manager Billy Beane embraced an analytic approach to building the dream team, he revolutionized baseball. What if organizations embraced a similar approach to choosing security solutions? The current method is more of an art than a science, Amit Mital, CTO, Symantec noted in his keynote at RSA. By adopting a quantitative approach to data and security, organizations can make better i ...

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RSA 2015: Talking ‘bout My Next Generation

The time is now. The security generation needs to invest in the next generation of talent, Christofer Hoff, vice president and security chief technology officer, Juniper Networks, urged his colleagues during his RSA keynote. Hoff teamed up with Reuben Paul to demonstrate how even a third-grader can successfully launch a cyberattack. The nine year old has an impressive track record. He’s CEO of Prudent Games ...

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RSA 2015: Enhancing Cloud Trust

When it comes to information security, the move to the cloud highlights two key features: transparency and control.  Scott Charney, Corporate VP of Trustworthy Computing at Microsoft, raised the question of how it is possible for people to provide control and transparency in this new environment, and what it looks like. During his RSA keynote, Charney addressed Microsoft’s 2004 plan to implement a security ...

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RSA 2015: Innovate Your Mindset, Not Your Tech

How can we simultaneously live in the “Dark Ages” and the “Information Age”? In the first keynote speech of RSA Conference 2015, “Security’s Age of Enlightenment,” president of EMC's RSA security division, Amit Yoran, explains the paradox of the world we live in: security knowledge is surface and slow, while data stores drive deeper and the speed of communication increases. In a day in age where self-drivin ...

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RSA 2015: Breaking the Glass Firewall: The Changing Role of Women in IT Security

RSA is only days away. The leading security conference features hundreds of sessions, ground-breaking research and discussions about issues facing the industry. One of the more interesting sessions will explore the role of women in the IT security industry. Only 11 percent of people in the IT security profession are women. A lack of mentorship and salary discrepancies are just some of the obstacles impactin ...

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The 2015 RSA Conference Clock Ticks Toward April 20

Are you a marketing or public relations professional responsible for making your executive team look good in front of reporters and industry analysts at the 2015 RSA Conference? Do you have your finger on the pulse of how reporters plan to spend their time at the conference? How many media briefings do you have scheduled for your executives? Whether you have answers to one, two or all three questions, there ...

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IT Security Trade Shows: How to Maximize Conference PR in 2015

With the Black Hat Conference now a memory, the 2014 trade show season ends for many IT security companies. Surely, some will attend SecureWorld events or Black Hat Europe, but most go into "bunker mode" in Q4 and stow trade show booths for a few months.  MSLGROUP clients were busy at Black Hat 2014 with more than 75 interviews taking place with journalists and industry analysts. From a PR perspective, what ...

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Boston InfoSec Event Tackles the Topic of Today’s Targeted Threats

Less than a week since RSA Conference 2014 ended, members of the InfoSec community convened again, this time in Boston at a half-day seminar hosted by InformationWeek and Dark Reading called “Security: Understanding and Preventing Today’s Targeted Threats.” Some of the industry’s best-known personalities were on hand to discuss the latest attack trends, the motivations, methods and tools behind them, and ho ...

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Infosec Innovators Urged to Act on Ideas as RSA 2014 Wraps

For the masses mulling around San Francisco’s Moscone Center last week, they would likely agree that RSA Conference 2014 was brimming with innovation. We at MSLGROUP witnessed it firsthand with our troops on the ground and those reporting from the RSA Conference War Room. We saw top innovators receive due recognition at the SC Magazine Awards ceremony, among other honors dished out last week. And we know on ...

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RSA 2014: Social Media’s Spiky Reaction

Over the past week, we've been tracking the social media reaction to two terms, the "#RSAC" hashtag and the keywords, "RSA Conference." We used NUVI, BusinessWire's social media monitoring tool, to watch the social media conversations surrounding RSA Conference 2014. More specifically, we monitored from Monday, February 24 at 9 am ET to today, Friday, February 28 at 11 am ET. Here's what we found. Conferenc ...

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