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Data breach PR: How to survive your worst nightmare

There are two kinds of companies in this world: Those that have experienced a data breach, and those that will at some point in the future. At least that’s how seasoned cybersecurity experts approach risk assessment and mitigation plans. From a public-relations standpoint, once internal – or external – parties discover a data breach, a company’s immediate reaction will set the tone of the reportage. It’s a ...

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Experts Assess Cyber Security Threats in Medical Technology

https://www.youtube.com/watch?v=cqCUehGEq80 As the number of patients using medical devices – worn or implanted – exponentially grows, to what extent is their privacy or safety at risk from hackers? And, how are medical technology manufacturers, security software developers and regulators like the FDA addressing this issue of data breaches? Given the growing prominence of medical technology delivery systems ...

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Quick HITs: Health data’s allure to hackers

It’s a mantra security experts and reporters repeat so frequently that it’s a given, a fact-by-repetition, a subjective opinion so true it can’t be false: Hackers love health data because it’s worth so much more than financial data. But why? Can you really explain why? Yes, some underserved individual patients so desperate for treatment (or, perhaps, access to controlled substances) might look for opportuni ...

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The 2015 RSA Conference Clock Ticks Toward April 20

Are you a marketing or public relations professional responsible for making your executive team look good in front of reporters and industry analysts at the 2015 RSA Conference? Do you have your finger on the pulse of how reporters plan to spend their time at the conference? How many media briefings do you have scheduled for your executives? Whether you have answers to one, two or all three questions, there ...

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5 Things Every Business Should Know about Data Privacy and Security in 2015

Recently, I had the pleasure of attending a panel hosted by the Commonwealth Club in recognition of Data Privacy Day 2015. (Thanks to our excellent client ESET, a sponsor of the event, for the in!) The panel, “Open Forum: Data Privacy Trends 2015,” was moderated by Forrester Research Principal Analyst Fatemeh Khatibloo, and included security executives from Box, Disconnect, IBM, Intel and TRUSTe. True to it ...

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Playing with FHIR: Health Data Interoperability’s Next Chapter

Like explorers searching for the Northwest Passage, the U.S. healthcare industry has been searching for the key to unlock health data interoperability. Thwarting the quest are ice floes of governmental bureaucracy; free-market healthcare economics rewarding providers and EHR vendors who keep data proprietary; and legacy IT infrastructure slowly transforming itself into a more modern, cloud-based model. The ...

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Boston TechJam 2014

Take your finger off the pulse of the world of technology for one minute, and you quickly fall behind, left in the dark about the latest cloud services, gadgets and trends. I discovered this the hard way at Boston TechJam 2014. Updates, advancements, and new trends were all around me as I joined co-workers at the event on Thursday, June 12, 2014. Every company with a new technology, a leading cloud service, ...

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SXSW: Healthcare and the Connected, Mobile, Private Future

What do physicians, Melbourne and the CFPB have in common? More than you might think. They're at the intersection of healthcare, technology and privacy rights. Today I had the pleasure of attending three very different panels at SXSW 2014, but when you look at them in aggregate, they paint a very interesting picture for the future of healthcare, real-time interaction and the way we look at society. As commu ...

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RSA 2014: Social Media’s Spiky Reaction

Over the past week, we've been tracking the social media reaction to two terms, the "#RSAC" hashtag and the keywords, "RSA Conference." We used NUVI, BusinessWire's social media monitoring tool, to watch the social media conversations surrounding RSA Conference 2014. More specifically, we monitored from Monday, February 24 at 9 am ET to today, Friday, February 28 at 11 am ET. Here's what we found. Conferenc ...

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That’s a Wrap: The Buzz at RSA 2014 (Day 4)

As RSA 2014 wound down on Thursday, conversations shifted. Yes, buzz persisted around the NSA/RSA scandal. However, other topics came to the forefront. A few notable keynote and panel topics included: charity: water: Founded by CEO, Scott Harrison, the main goal is to get clean water to every person on the planet living without it. The charity was started after Harrison traveled to Africa on a volunteer mis ...

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RSA Can’t Catch a Break: Conference App Allegedly Leaks Data Of Thousands Of Users

This afternoon, media at RSA are reporting that both the RSA Conference mobile app and WiFi are not secure. Sean Michael Kerner at eWeek is reporting that "the conference might not necessarily be practicing what it preaches." Kerner notes that, unlike some of the other major tech conferences that he attends, "RSA this year does not have an encrypted WPA WiFi access point for attendees or even for the press. ...

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MSLGROUP IT Security Pros at RSA Conference 2014

Over 20 members of MSLGROUP's tech team have been on the ground in San Fran at RSA Conference 2014 for our IT security practice, with many others providing support from the home-base. Those who are in attendance at RSA took a quick break during the show to snap a team photo. From left to right: Iris Herrera Whitney, David Sikorski, Kelly Doyle, Anna Parker, Anne Lundregan, Isaac Steinmetz, Lesley Sullivan,  ...

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