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HIMSS: A Look Back and Look Ahead

It is now the “week after” HIMSS14 where nearly 38,000 healthcare IT professionals spent time talking, tweeting, sharing and learning. People hopefully had a restful weekend and are now reviewing the business cards they collected and moving on to post-show plans and next steps. There was no shortage of conversation on interoperability, population health, patient engagement, care coordination, security, BYOD ...

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The Stats Are In: Twitter Drives Trade Show Discussion

You may have noticed the flurry of tweets from @MSLGROUPNA’s healthcare practice last week. The stats are in: Twitter, as anticipated, was a main vehicle for driving discussion and sharing news at #HIMSS14. Even before the show started, 60 percent of healthcare IT influencers said they used social media more at trade shows this year than in previous years according to an MSLGROUP survey. Since 2010, HIMSS h ...

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HIMSS14 Attendees Leave Orlando with Lessons from CMS, ONC & Inspirational Blind Adventurer

In a joint keynote address yesterday morning on the final day of HIMSS14, CMS’ Chief Administrator Marilyn Tavenner and ONC’s new National Coordinator for Health IT Karen DeSalvo, MD, MPH, MSc., told attendees there will be no further changes made to the looming Meaningful Use Stage 2 and ICD-10 deadlines. Despite rumbling concerns from the healthcare industry on this timing, which was echoed earlier in the ...

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When Twitter Replaces the News

Social media has been a key topic of discussion before and during #HIMSS14. Even before the show started, we learned 73 percent of attending influencers would be checking social media to gather information. But with the announcement that press would not be allowed into Hillary Rodham Clinton’s keynote “as press,” Twitter replaced the news, filling even bigger role in sharing information. With journalists ba ...

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Hillary Clinton Thanks Health IT Innovators in HIMSS14 Keynote

In the hours leading up to Hillary Clinton’s HIMSS keynote speech, Twitter was abuzz with news and confirmation that the social media platform would be the best and only source to get snippets of the speech for those who aren’t physically at the show. For those attending the conference, Clinton had a full, attentive audience, and many of those listeners lined up hours before the start of her keynote.  Sever ...

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HIMSS14 Day 1 Keynote: Health IT Sets the Stage

Before HIMSS14 opened, Aetna CEO Mark Bertolini tweeted: “Let's remake health care together and save the nation's economy!” In Bertolini’s opening keynote address at HIMSS14, he kicked off the healthcare reform dialogue by exploring and offering recommendations on how payment reform, improving care for the chronically ill and investing in wellness all can help to remake the healthcare system. Currently, app ...

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The Conference Vortex—MWC, HIMSS and RSA Converge Into One Internet-of-Things Mega Event

Mobile World Congress. HIMSS. RSA. Taking place in Barcelona, Orlando and San Francisco respectively. Three cities normally with only one thing in common—many northern people want to go there in February because it’s warmer. The Conference Vortex is descending on the technology world this week and it ain’t gonna be pretty. Bring your marketing budgets inside, hold onto your expense accounts and buckle into ...

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MSLGROUP Healthcare and Security Clients Have the Pulse on #HIMSS14

With less than two weeks until HIMSS14, attendees are mapping out their show strategy and selecting the sessions and networking events to help them focus on the healthcare business areas most important to their company and constituents. MSLGROUP caught up with several clients who will be attending the show to get their thoughts on trends and what they look forward to doing and seeing. Ronald Razmi, CEO and ...

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HIMSS14: Karen Malone, JoAnn Klinedinst Catch-Up

MSLGROUP was pleased to catch up again with Karen Malone, Vice President of meeting services, and JoAnn Klinedinst, Vice President of professional development, at HIMSS, as they continue to gear up for the big show in Orlando this month.  Exhibit Halls A through F will be buzzing with 35,000 attendees visiting more than 1,200 exhibitor booths from February 24 through February 26. It is no surprise they star ...

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Getting to the Crux of CruxialCIO, Making Information Actionable

MSLGROUP in Boston spoke with Brian Horowitz (@bthorowitz) about a new site at IBT Media called CruxialCIO, where, as business & technology reporter, he writes healthcare IT, security and other technology news and features. IBT  Media is one of the industry's fastest-growing global digital news organizations, with more than 30 million monthly readers worldwide.  The company recently acquired Newsweek ma ...

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Gearing Up For “A Really Big Show”

With key decision-makers from the world's leading health technology innovators descending on Orlando for 4 days this February, the Healthcare Information and Management Systems Society (HIMSS) Annual Conference & Exhibition is where the industry comes together to discuss hot topics, meet colleagues, broker deals and set the agenda for the new year. It’s a must-attend event that will feature hundreds of ...

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At HIMSS 2014: How Important is Social Media?

In preparation for HIMSS 2014 (February 24-27), Schwartz MSL surveyed healthcare IT influencers attending the conference to learn more about how they will use social media to track vendors and news before and during the event. We asked how they plan to use social media tools, what tools they will use and on what topics they will focus. While the results weren’t surprising, it is important to note that socia ...

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