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Health Data Interoperability: Report from the trenches

U.S. healthcare isn’t as seamless as, for example, the banking industry when it comes to data exchange. But it’s getting there, say the CIOs and experts we interviewed at HIMSS15. New standards such as Fast Healthcare Interoperability Resources (FHIR, pronounced “fire”) could get us there in two to three years. There is another vexing piece of the health data interoperability puzzle – the national patient i ...

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Data Security Takes a Front Seat in Healthcare

With the recent rash of breaches at prominent healthcare organizations this year, it was no surprise that health data security was top of mind among CIOs at HIMSS15. Show organizers added the Cyber Security Command Center in a new exhibit area as attendees felt pressure mounting to pass strict security tests in the wake of new data breaches and random HIPAA audits coming later this year. MSLGROUP Boston’s s ...

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Put the “Meaningful” in Meaningful Use: Experts Sound off at HIMSS15

Federal incentives are drawing national scrutiny. At HIMSS15, MSLGROUP Boston’s senior media and content strategist Don Fluckinger asked CIOs of large healthcare systems and other health IT industry leaders to find out where we are – and aren’t – with meaningful use of electronic health records in the midst of Stage 2 and the vision of Stage 3. Here are insights from three of those thought leaders: Marc Pro ...

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How to put the “social” in healthcare IT social media: Experts weigh in

Continuing our post-HIMSS reporting, MSLGROUP Boston’s senior media and content strategist Don Fluckinger asked a few of the most influential social media leaders in the health IT space (they converse on Twitter with the #HITsm hashtag) what it takes to stand out in the crowd and become a thought leader, no matter your specialty topic. John Lynn, founder and editor of the Healthcare Scene blog network, advi ...

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The Road to HIMSS: Reporter Michelle Ronan Noteboom talks HIT trends

MSLGROUP caught up with Health IT Freelance Writer Michelle Ronan Noteboom to chat about topics she will be interested in at HIMSS15. Meaningful Use Stage 3 and some of the big healthcare tech companies are among the topics on her agenda, and she is open to other news and innovations companies will be showcasing.  Look for insights from Michelle during the conference; you can  follow her on Twitter @michnot ...

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The Road to/from McCormick Place at HIMSS15

When Paul Simon sang “50 Ways to Leave Your Lover,” he may as well have been talking about leaving Chicago’s McCormick Place. Just like the wry tune goes, Jack, it sometimes seems a lot easier said than done. That’s because of the distance between the convention center and the Loop, where most people stay and want to be in the evenings. It’s just a couple miles or so, but during heavy traffic hours in the m ...

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The Road to HIMSS15: Chicago in a nutsh—er, hot dog bun

Chicago is one of the world’s great cities for food, music, sports and architecture – so it would be a crime to spend your entire HIMSS 2015 in America’s largest convention center (like I did on my first visit to Chicago). Right? After all, this is the town that gave us Al Capone, pinball machines, Chess Records, Wilco and the Hostess Twinkie. We combined our own experiences with those of natives we look up ...

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The Road to HIMSS15 with FierceHealthIT’s Dan Bowman

Image: "Beauty of Chicago" by Flickr user normalityrelief, licensed under Creative Commons ShareAlike. Dan Bowman, the FierceHealthIT reporter deeply embedded in Washington D.C., has his finger on federal HIT policy’s pulse. We sat down with him to discuss what stories will matter to him at the 2015 Health Information Management Systems Society (HIMSS) Annual Conference and Exhibition April 12-16 in Chicago ...

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The Road to HIMSS15: Tracing Health IT’s Rocket-Shot Rise

Photo credit: “McCormick Place At Night” by Rob Jacob via Flickr, used with permission via Creative Commons license. In 2011, HIMSS sessions and exhibitors’ focus reflected the sunrise of meaningful use, which at the time meant installing new EHR systems and collecting patient data. By 2015, it’s clear from the HIMSS content and trade show emphasis, that using EHRs isn’t good enough: It’s time to do somethi ...

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Cyber Security and Innovation Take Center Stage at #HIMSS15

The Healthcare Information and Management Systems Society (HIMSS) 2015 Annual Conference and Exhibition will bring 38,000-plus healthcare IT professionals from around the world to Chicago this April for a week of dynamic education, networking and an overview of the latest technology solutions. Planning for the arrival of a small city within McCormick place takes a lot of heavy lifting and advance marketing; ...

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The Road to HIMSS 2015: The Shaun Sutner Interview

 In our preparations for the 40,000-attendee strong Health  Information Management Systems Society (HIMSS) 2015, the  Super Bowl of health IT trade shows, we sat down with  SearchHealthIT.com Reporter Shaun Sutner to find out what he’ll  be watching at this year’s show, his first. While Sutner previously  worked for two decades as a reporter for the Worcester (Mass.)  Telegram & Gazette, prior to that h ...

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How to Maximize Your PR Dollar While Waiting for Series B

While MSLGROUP partners with both established and emerging growth companies, a number of our clients are in earlier stages of development and seek our public relations counsel and high-impact media exposure to help them achieve Series B funding. The Series B round is a crucial step for many businesses, as it brings them one step closer to executing their go-to-market strategy and to their ultimate exit. In ...

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