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The Future Looks Bright for Solar in Massachusetts

Despite U.S. cold weather shattering records, the Bay State is still doing a little sun worshipping as Massachusetts announces solar and other clean energy funding.  Like us at MSLGROUP, the Patrick Administration certainly seems to have gotten SEIA’s memo with its several recent moves to help Massachusetts #GoSolar: Earlier this month, Mass. Governor Deval Patrick announced, as part of his 2014 budget, $52 ...

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President, U.S. Public Both Advocate Action On Climate Change

 As expected, President Barack Obama followed up his inaugural address with stronger climate and energy rhetoric during Tuesday night’s State of the Union address. He urged Congress to pursue a bipartisan, market-based solution to climate change, but also pressed the issue further:“But if Congress won't act soon to protect future generations, I will. I will direct my cabinet to come up with ...

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Solar Power International 2012: Bill Clinton on Solar, Creative Cooperation and Free Beer Tomorrow

Whatever your political affiliation or personal opinion of the man, there’s no denying Bill Clinton’s skills as an orator. Fresh off his DNC speech (which is already being described as one of the best of his career), the former president spoke to a room full of solar folks today at Solar Power International (SPI). His talk was filled with kudos, ideas and some straight dope on where he sees the ...

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Survey Says…

It's always best to be in the know, behind the scenes, to be a part of the "in" crowd. So, we asked and you told us. Check out the survey  we conducted with reporters and analysts to find out what makes them tick- why do they cover sustainability? How do they choose their stories? Where do they see coverage going in the future? And more...   Download the survey, look at the gra ...

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Cleantech – Where are the Success Stories?

In 2012 and likely into 2013, it's more important than ever for the Cleantech industry to focus on companies that aren't just innovating and producing in a lab. We need to focus on companies that are creating businesses that will take the industry to the next level. ...

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Three Questions: Martin LaMonica of MIT Technology Review

Prior to helping start the Cleantech Practice at Schwartz MSL, my technology PR career kicked off in the late 90s with a focus business-to-business software and infrastructure companies like MapInfo, webMethods and IONA. My days were spent talking about the evolution of web services and standards like XML, UDDI, .Net, Java and others, and how they impacted the development of ecommerce, business process auto ...

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Black & Veatch Utility Report: Reliability, Aging Infrastructure, Environment and Long-term Investment are Top Issues

Black & Veatch issued its annual electric utility report which surveys the nation's utilities on the top issues facing them in the areas of operational efficiency, profitability and regulatory compliance. The findings of this years report were fascinating on a number of levels, but one major thing stood out to me: the top four issues are definitively linked by a single problem.According to the survey, r ...

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Cleantech PR: Virdia Launches to Bring a Horse to All Those Carts

It's not hard to get me excited about clean technology companies since I believe so strongly in their impact on the economy, the environment and the overall good of humankind. And at Schwartz MSL, we're fortunate to handle public relations for a number of true "platform" type of players that are not only selling products, but also providing the necessary "building blocks" to enable an en ...

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Enviance & Earth Day Bring Together Green Thought Leaders for Blogathon

I remember in fifth grade having to write an essay on "what the Statue of Liberty means to me" and being impressed by the number of different points of view expressed by my classmates for what seemed to me to be a one-angle topic (freedom). Well today, we will see what Earth Day means to people around the world and I think the number of different interpretations would be mind boggling.We get to se ...

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The Evergreen Solar PR Nightmare: Shareholders and Taxpayers are Strange Bedfellows

In one of the most disappointing moves in the era of taxpayer and policy-backed cleantech, Evergreen Solar announced that it will close its Devens plant and lay off 800 people. This after taking $58 million in state taxpayer money to construct the plant.As a PR professional and as someone who works for a firm that also offers GR services, there is no silver lining in this news. In an political era of absolu ...

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