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PRSA Puts the Spotlight on MSLGROUP’s Merrill Freund

The PRSA recently got a chance to grill San Francisco's managing director, Merrill Freund. Check out the full Q&A with Merill's thoughts on the changing nature of PR, his advice to new PR professionals and his recommendations on the healthiest coffee consumption levels below. PRSA - Tell me about MSLGROUP and your role there. Merrill - MSLGROUP is a global public relations agency that works with compani ...

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Apple Learns Big Secret PR Launches are Near Impossible in Silicon Valley

Is it possible to launch a device the entire world is waiting for without elements of that said device leaking beyond your control? If you're Apple and you're introducing the hotly anticipated iPhone 5, then the answer is probably no.While the world waits for the final form factor and features of the new iPhone, the information, misinformation and ill-timed communication around the launch is having an impac ...

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Silicon Valley PR: Apple Trumps Samsung in Patent Fight

Bad news for Fanboy haters.Samsung infringed on six Apple patents and will have to pay $1 billion+ in damages according to a jury verdict in the "My patent can beat up your patent" legal fight between the two dominant smart phone makers.Another big loser in this battle was Google, who saw a big Android adopter get smacked.Samsung, who manufacturers Android-based devices,  is one of the few sm ...

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Valley PR Buzz: VCs Still Love Security

Sequoia Capital has the reputation of being on the cutting edge of venture investing. It makes a lot of smart bets, from household-name examples like Google and LinkedIn, to lesser-known darlings like Stripe, Y Combinator and Instagram. The firm has a reputation for picking winners and not being afraid to double down in a market as it matures (see Yahoo! and Google).So while on the one hand, it might be sur ...

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Welcome to Valley View: PR Buzz in Silicon Valley

Silicon Valley. Now I get it and it only took me six years in Bay Area PR. I was born and raised in Massachusetts. Got my Bachelors at Bentley in Waltham, had all three of my kids there and spent most of my young adult life in and around the Boston area, including my first 8 years at Schwartz MSL.My first trip to the Bay Area was in 2001 with the CEO of IONA Technologies on a media tour, and though I fell i ...

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