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Survey Says…

It's always best to be in the know, behind the scenes, to be a part of the "in" crowd. So, we asked and you told us. Check out the survey  we conducted with reporters and analysts to find out what makes them tick- why do they cover sustainability? How do they choose their stories? Where do they see coverage going in the future? And more...   Download the survey, look at the gra ...

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HubSpot Inbound 2012 Day 4- Content, Context and Effort oh my!

Today was the final keynote speech, a few more break out sessions, and a closing ceremony of sorts where we all got kudos for attending and coupons for next year... what a day! Keynote: Gary Vynerchuck @garyvee "The only reason I love social media is only because it sells S#$%. I don't give a S$%& about Twitter, Instagram, Pinterest, Tumblr, Facebook or whatever, I care about where my cus ...

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HubSpot Inbound 2012 Day 3- Content is key, but context is best!

More music, more excitement, more #inbound12! Day 3 and no signs that this team is slowing down. As Darmesh very excitedly shouted, "a few years from now we will say 'remember when Inbound was only 2800 people!'" So to keep it concise- things are moving fast and it's awesome to be on this train.Keynote- Brian Halligan 1. Inbound marketing over the last 6 yearsThere's a massive transformation about ...

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HubSpot Inbound 2012 Day 2- It’s Still About Content… And So Much More!

  Welcome Address- Inbound In Style!Thunderstruck, ACDC's awesome track, was the background to a video of Boston in it's glory with sunny skies and a fancy helicopter winding through the neighborhoods below. Flash to Darmesh and Brian (HubSpot co-founders) wearing track suits and aviators enjoying the ride. Finally, after lots of lead up- they "landed" at the conference and gave a funny ...

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HubSpot Inbound 2012 Day 1- Content is Key!

    Today was the first day of Inbound 2012, HubSpot's annual production for Inbound Marketing best practices and helpful how-to sessions focused on making social media work for us!Since we are always working on clear and concise content, here's a glossary to get you going:HubSpot: "HubSpot is an inbound marketing software company that helps businesses take advantage of the inbound marke ...

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