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And, The Gold For Country Spirit Goes To #TeamGreatBritain (#TeamGB)

 

If country spirit was a category in the #2012LondonOlympics, Great Britain will have won another gold medal. 

 

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 As of August 8, Great Britain has seen an overwhelming amount of support on Twitter and Facebook, securing more than 3,000,000 mentions over the past 30 days. Even weeks before the Olympics started, #TeamGB was tweeted thousands of times daily. The public using the hashtag #TeamGB or #TeamGreatBritain included remarks about being proud of their country or would also include the hashtag #OurGreatestCountry. Specifically, there was a lot of support for Jessica Ennis, Tom Daley and Mo Farah on social media.

Even with the gold medal for country spirit, Great Britain is behind USA and China in total medals. But, USA and China spirit on Twitter has been a little short. The USA spirit peaked around the swimming events and then started to die down after Phelps, which makes me question: in the USA, are we more ‘TeamUSA’ or ‘TeamPhelps’?

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Conversation around Michael Phelps dominated the social discussion in the Olympics, doubling the total number of mentions for #TeamUSA, and Phelps saw over 500,000 more Twitter mentions than Great Britain’s prideful spirit. Below, you’ll find the top 10 countries with the highest social media discussion. 

 

Countries with highest social media discussion 

1

Great Britain

3,366,152

2

United States

1,734,061

3

South Africa

5,4357

4

China

5,912

5

Cuba

5,786

6

Brazil

4,544

7

Russia

4,038

8

New Zealand

2,983

9

Japan

2,346

10

Australia

2,250

 

 

 

 

 

 

 

 

 

 

 

 

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Michael Wagner

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